Most of our work is about defining the who, why, and how of a brand—before the what.  
This work is internal and proprietary. Let’s talk if you’re interested in learning more.

Verbal branding for a (r)evolutionary photonic supercomputer company.
Audit & Insights, Positioning, Brand Architecture, Naming, Voice, Messaging, Copywriting, Guidelines

Verbal rebrand for a beloved global navigation platform. 
Audit & Insights, Positioning, Brand Architecture, Voice, Messaging, Copywriting, Guidelines

Brand architecture and strategy for Google’s AR and VR divisions.
Audit & Insights, Brand Architecture, Nomenclature

Verbal branding for a more sustainable used furniture company.
Voice, Messaging, Copywriting